Why our launch is a tree, not a countdown

A countdown says: wait. A tree says: take part. That difference is the whole philosophy of Pinnacles of Change.

Between now and launch day this September, every milestone on the road to publication grows the tree on our homepage. Cover approval, the first hundred newsletter readers, the book trailer, pre-orders: each one is a visible stage of growth.

Today the tree is a seed. What it becomes depends on all of us.